Observations, ideas, and developments on downtown revitalization from your community leaders.

Downtown Beaver Dam Survey


Will you help shape the future of downtown Beaver Dam?  If so, then please fill out the online survey (five to seven minutes) at

Please complete the survey before November 7, 2016.  Downtown Beaver Dam, Inc. will use the information in a visioning process that will guide efforts to revitalize the downtown.  Your assistance will be greatly appreciated.

If you are interested in the future of our downtown, you are welcome to participate in the visioning process on Friday, November 18 at The Watermark (on South Center Street) from 9am til noon.  Call Mark J. Molldrem at 920-296-5010 if you would like a seat at the table reserved for you.  Thank you!

Beaver Dam has been selected for the Connect Communities program of the Wisconsin Economic Development Corporation, which also runs the Main Street program in the state.

A historical look at Beaver Dam

Here are a few historical photos of Beaver Dam, If you have any additional photos that you would like to share please post them to our Facebook page or send them to

Murals more than meets the eye

From Ken Thomas Beaver Dam Daily Citizen:

Work continues to bring the Walldog mural painters to Beaver Dam to add more striking murals to the sides of downtown buildings.

It is an ongoing effort, and involves one mural this summer and up to 15 in 2017.

The first scene, painted by Walldog muralists in 2013, depicts a cozy kitchen with information related to the Monarch Range factory that ignited Beaver Dam’s economy for generations. Although few signs of the multibillion dollar industry remain, memories of the industry run deep in the city’s consciousness. The mural was installed on the south side of the Richards Insurance building at 123 N. Spring St.

The full story can be found here

What have we been up to?

In November of 2014 a group of Downtown Beaver Dam Inc, City Government, & community members gathered to create a forward strategy for the downtown area. In January DBDI established a the Revitalization Performance Committee. The goal of the committee is establish a set of metrics by which to measure and monitor the vitality of downtown. Metrics will focus on several key areas including property, ownership, and occupancy. Ideas of what to measure of how different metrics might aid in continuous improvement of downtown vitality are sought and encouraged. Info will be gathered via public records, city officials, property owners, business owners, and residents. Summary information will be shared with city and state officials. new and existing downtown businesses, residents, and local civic and non-profit organizations participating in downtown revitalization To offer ideas or join the committee contact Mark Molldrem, 

Highway 33 Construction (Front St.)

Starting in the spring of 2015 most of downtown Beaver Dam will be under construction. It will significantly impact the 100 blocks of Front and Center. Access to downtown businesses will be maintained throughout the scope of the project, which will be completed in phases and is scheduled to last from May through Sept/Oct of 2015. General traffic will be detoured away from the project; DBDI and the Beaver Dam Chamber are working closely with the City of Beaver Dam and WI Dept. of Transportation. to maximize signage opportunities informing motorists how to access downtown businesses. All updates and be found here on our website or on our Facebook page as they become available.